We know The Body Shop is all about Beauty with heart, and they want your input on their latest campaign.
Enrich not Exploit, is The Body Shop’s new global campaign to further their support of ethical and sustainable business practices in every step of their production processes; from farm to store.
The campaign will enable The Body Shop to protect and nurture the environment, society, and animals, across every part of its business, from ingredients used, to products, packaging, stores, employees, suppliers and campaigns.
You can support the Enrich not Exploit campaign by purchasing the regular or limited-edition 100ml Hemp Hand Protector* for R130, then vote in-store between 10 February and 31 May 2016 for the charity you think should benefit from the money committed. For every tube purchased, R30 will be donated to a pre-selected charity in each of the following categories: our planet, our people and our animals. Once votes are counted and verified, each charity will receive a minimum of R50 000. The charity receiving the most votes will receive all additional funds raised.
* This is a global best seller for The Body Shop, with one being sold every 9 seconds!
The Body Shop has pre-selected the following charity organisations: Food & Trees for Africa (our planet), Saartjie Baartman Centre for Women and Children (our people) and Centre for Rehabilitation of Wildlife (our animals).
Psst! There is a brand new addition to the Hemp collection. Say hello to Hemp Rescue Balm, R235 providing instant targeted relief and protection for those really rough areas, such as elbows and knees.
Here is a bit more info on each charity to help you make your decision.
Planet category – Food & Trees for Africa
Food & Trees for Africa (FTFA) is South Africa‟s largest social and environmental enterprise that facilitates greening while improving lives and landscapes towards a healthier planet. Since 1990 this NGO has planted over 4.2 million trees, 1000’s of permaculture food gardens, bamboo projects and a number of organic farms with poor communities.
People category – Saartjie Baartman Centre
The Saartjie Baartman Centre for Women and Children (SBCWC) is a one-stop centre for women and children who are survivors of abuse. Our vision is the creation of a safe and secure society and a human rights culture where women and children are empowered to exercise their full rights. The mission of the SBCWC, as a human rights-based, non-governmental organisation, is to provide a comprehensive range of services that are accessible and safe to women and children by:
Working in partnership with organisations that advocate ending violence against women and children.
Providing 24-hour emergency shelter, short- and medium-term residential care, and childcare services.
Providing mental health support, legal and economic empowerment services.
Conducting research that will inform intervention strategies and best practices in the gender-based violence sector.
Animals category – C.R.O.W (Centre for Rehabilitation of Wildlife)
Founded over 30 years ago, CROW (Centre for Rehabilitation of Wildlife) was one of South Africa‟s first dedicated wildlife rehabilitation centres. Today, CROW is still Durban‟s only registered wildlife rehabilitation centre dedicated to the rescue, rehabilitation and release of all indigenous wildlife found in KwaZulu-Natal.
Run by a small, yet highly dedicated and experienced team of staff and volunteers, CROW assists over 3,000 orphaned, injured and displaced animals every year. From mongoose, genets and monkeys, to birds, reptiles and antelope, CROW represents a second chance at a free, safe and sustainable life for all wild animals in distress.