Label.M launches in SA

Those of you who follow me on Twitter and Instagram will have seen my excitement at the launch of Label.M hair products.

Toni and Sacha

The brainchild of the family behind the Toni&Guy brand, Label.M is their top end, salon-exclusive brand. What makes Label.M different is its roots in fashion – it’s the only hair brand I know of that was actually inspired by and developed from fashion trends. Headed by Toni Mascolo (as in Toni&Guy) and Sacha Mascolo-Tarbuck, Label.M is the official hair care brand of London Fashion Week. They have also teamed up with the likes of Giles and Todd Lynn to create once-off fashion items.

Label m Fashion

There are a crazy 52 different products that have launched in SA, spread across the four categories; Cleanse, Condition, Create and Complete.

Label M Products

The Cleanse range is, unsurprisingly, a collection of  9 shampoos. Prices range from R210 to R410 each for the two Certified Organic shampoos.

The Condition range is a collection of 11 conditioners, treatments and masks. Prices range from R260 to R495 for the Warming Hot Oil Treatment (4 X 15ml vials).

The Create range is a collection of 15 styling products. There is a product for every possible style you could want to create. Prices range from R225 to R395.

The Complete range is a collection of 17 finishing products to complete any look. Prices range from R200 to R425.

The brand is available at Splush stores and selected salons. Keep an eye out for my August radar – I’ll be testing a few of their products next month.